PAMUUYU
By the Baobab Tree
A Coaching and Consulting Practice
Pamuuyu - by the baobab tree in chiShona - is a meeting place where we partner with our clients, changemakers, to support their work to transform the world into a joyful, just, liberated, and peaceful home for all of us.
Rufaro Gwarada
Rufaro Gwarada has 15 years of experience working for gender justice, migrant rights, African-led solutions for Africans, and utilizing art and cultural expression as conduits for healing, liberation, and joy. She is a certified professional coach, has co-founded culture shift and philanthropic initiatives, and worked at international and domestic organizations that advance human rights, self-determination of African people, and civic engagement.
Rufaro is home in Zimbabwe, Oakland, and Sacramento, California. Home is also with Sangha, Afro-descended people, those who have journeyed in search of respite and a better life, and among creatives and those who are committed to the collective thriving of all peoples.
Pamuuyu Founder and Principal
I have worked with Rufaro Gwarada for over a decade in cultural and storytelling initiatives that bridge the divide between peoples and speak to a common human experience. What stands out for me about Rufaro…are her creative imagination, farsighted thoughtfulness, skill execution, collaborative practice, and joyful spirit. Anyone who works with her will reap the benfits of her many talents.
Gerald Lenoir, Strategy Analyst
Othering and Belonging Institute, UC Berkeley
Services
Leadership Coaching
Lead consultant Rufaro Gwarada is excited and feels privileged to support leaders in accessing their full power, living on purpose, and transforming their lives and those of their families, organizations, communities, and beyond for the greatest good. Drawing from her experience as a US-born, Zimbabwe-raised Black woman, Rufaro supports coaching clients to harness and access their wisdom through embodiment, future-facing visioning, building practices for transformation, and humor.
Strategic Thought Partnership
We support you to simultaneously be open to possibility while being grounded in the realities of the world around you. As a client, you can expect:
Focus on clear articulation of what, why, and how you work;
Emphasis on feasibility and sustainability;
Invitation to hold broad awareness, shifting from a narrow or limited focus - hearing, seeing, feeling what’s around you on the individual and organizational level through embodied practice; and
Support to face and move through challenges.
Facilitation
Keying into your needs and group dynamics, Pamuuyu consultants facilitate small group meetings, retreats, event spaces, and project creation. As a client, you can expect:
Centering of purpose in your gathering;
Focus on relationship building oriented toward collaboration;
A spirit of curiosity and inquiry to surface individuals’ wisdom for the benefit of the collective in learning or decision-making spaces; and
Integration of centering and embodied practices to invite mind-heart-body connection for grounding and full presence.
What Our Clients Say